How we work
§ 01 — Steps
Six steps from first call to running system
01
Discovery and workflow audit
We map how leads reach you today, where they wait, and which tasks are manual. You get a written summary even if you do not hire us.
You get: Audit summary and priorities
02
Funnel and solution design
We agree the pages, the qualifying questions, the CRM stages, and the rules for when a person takes over.
You get: Scope, workflow diagram, and quote
03
Website and integration development
We build the site or landing pages and connect forms, chat, and booking to your systems, with a preview you can review.
You get: Working preview
04
AI and CRM workflow implementation
We configure the pipeline, follow-up sequences, AI prompts, and guardrails, using test leads, not real customer data.
You get: Configured CRM and automations
05
Testing and launch
We test every form, message, and hand-off end to end, check speed and SEO, then launch with tracking in place.
You get: Live system and documentation
06
Monitoring and optimisation
We review the first weeks of real leads with you and adjust questions, routing, and pages based on what the data shows.
You get: Review notes and improvements
§ 02 — Principles
Rules we follow on every project
Test data, not customer data
Workflows are built and tested with test leads. Real customer information only flows once you approve the system.
People stay in control
AI follows rules you approve. It does not promise prices, contracts, refunds, medical, or legal outcomes, and it hands unclear cases to your team.
You own the accounts
Your domain, hosting, CRM, and automation accounts stay in your name. We document how everything connects.
Measured, not assumed
We agree what to track before launch, such as response time, qualified leads, and booked appointments, and review it together.
Start with step one
The discovery call and workflow audit come with no obligation. You keep the written summary either way.